- Syngenta to donate $5 to Rise Against Hunger® for each shared photo, up to $10,000
- Campaign runs through Dec. 15, 2018
GREENSBORO, N.C., USA, Nov. 08, 2018 - The holiday season is a time for family, food and good cheer. This year, Syngenta aims to spread that food and cheer to families all over the world with the help of the ag community.
From now through Dec. 15, 2018, Syngenta invites people across the country to visit their web tool and select special #RootedinAg holiday frames for their social media profiles. Each time a participant shares one of these framed photos on social media with the hashtag #YouShareWeGive, Syngenta will donate $5, up to a total donation of $10,000, to Rise Against Hunger®. Each $5 donation to this North Carolina-based international hunger-relief organization is equivalent to 17 meals for those in need.
“The holidays bring us together around the table, to eat good food and share fond memories,” said Wendell Calhoun, Syngenta communications manager. “At Syngenta, we know some aren’t fortunate enough to have access to the warm meals that make family time so special. That’s why we work hard every day to supply growers with the tools they need to put more food on the tables of families around the world. This campaign is a reflection of that partnership and of our shared pursuit of a better, brighter future.”
"Hunger is one of the world's most pressing, yet solvable issues. It is possible to end hunger in our lifetime, and we are thrilled that Syngenta is inspiring people across the country to get involved during this season of giving," said Rod Brooks, president and CEO of Rise Against Hunger.
In addition to benefiting those in need, until December 15, 2018, the campaign will offer a free holiday ornament to people who sign up to receive the Syngenta Thrive email newsletter.
For more information on the campaign, go to the campaign homepage. To read other ag news stories, go to www.SyngentaThrive.com. Join the conversation online – connect with us at social.SyngentaUS.com.
About Syngenta
Syngenta is a leading agriculture company helping to improve global food security by enabling millions of farmers to make better use of available resources. Through world class science and innovative crop solutions, our 28,000 people in over 90 countries are working to transform how crops are grown. We are committed to rescuing land from degradation, enhancing biodiversity and revitalizing rural communities. To learn more visit www.syngenta.com and www.goodgrowthplan.com. Follow us on X at www.twitter.com/Syngenta and www.twitter.com/SyngentaUS.
About Rise Against Hunger
Rise Against Hunger, an international hunger relief organization, aims to show the world that it is, in fact, possible to end hunger by the year 2030. With 28 U.S. locations and five international offices, the organization is committed to nourishing lives, providing emergency aid, empowering communities and growing the hunger movement. Rise Against Hunger has facilitated meal packaging of more than 427 million meals to be distributed in 74 countries around the world. To find out more about Rise Against Hunger’s efforts to end hunger worldwide, please visit www.riseagainsthunger.org.
Media Contacts:
Wendell Calhoun
336.632.2649
wendell.calhoun@syngenta.com
Shane Norris
919.870.5718
snorris@gscommunications.com
Web Resources:
Syngenta U.S.
Thrive
Twitter
Facebook
Rise Against Hunger
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©2018 Syngenta, 410 Swing Road, Greensboro, N.C. 27409. Thrive® and the Syngenta logo are registered trademarks of a Syngenta Group Company. RISE AGAINST HUNGER® is a registered service mark of Rise Against Hunger, Inc. All other trademarks are the property of their respective owners.