Innovation on Display at Syngenta Wheat Summit
“Syngenta has started an unprecedented wave of innovation that will transform cereal production,” says Ross Weikel, head of the Western commercial unit at Syngenta. “This summit gave us a chance to share our excitement with our customers and give them an all-access pass to the people who are helping make these innovations possible.”
Syngenta herbicide, fungicide, Seedcare and AgriPro product leads joined scientists from the company’s Vero Beach Research Center (VBRC) to inform and interact with attendees during the event.
“The highlight for me was when we took the group to the cereals test plots at our Vero Beach facility, so they could connect what they had just learned in the classroom with how these products perform in the field,” says Cheryl Dunne, research and development group leader at VBRC. “Now our customers will be able to go back home and recommend these brands with even greater confidence, since they have seen them firsthand.”