GREENSBORO, N.C., USA –
Syngenta U.S. announced that it will return as the presenting sponsor of “FarmHer on
RFD-TV” for a second consecutive season, which starts this fall.
“We are proud to continue our support of the FarmHer movement,” said Wendell Calhoun, communications manager at Syngenta. “The television show is a great way to showcase some of the amazing women in our company and industry and the impact they make every day to shape agriculture and our world. The first season was a resounding success, and we’re looking forward to what the team has to offer for season two.”
During the show’s inaugural season, viewers had the opportunity to meet women from across the country who contribute to agriculture in invaluable ways. Marji Guyler-Alaniz, the show’s host and founder of the FarmHer movement, visited more than 43 farms, ranches and agricultural labs. Through photography, video and interviews, she gave viewers a glimpse into the lives of some of the women who make up more than 30 percent of the farming workforce.
Guyler-Alaniz and her team have already begun traveling the country from coast to coast, visiting FarmHers to be featured in season two.
“The diversity of operations and the women who are an integral part of them will continue to expand,” Guyler-Alaniz said. “We’ll take viewers inside a working ranch, then to a whitetail deer farm. We’ll travel from the green mountains and grapes of northern California to Florida, where we’ll visit an almost 90-year-old rancher. In Iowa, we’ll experience a large herd of wild horses and a small greenhouse operation. I can’t wait to continue our FarmHer journey with the RFD-TV audience in season two.”
The Syngenta #RootedinAg Spotlight segment will also be returning in season two with a focus on the women who have inspired others to follow their dreams.
“FarmHer on RFD-TV” returns September 8, with episode premieres airing Fridays at 9:30 p.m. Eastern time. For more information, please visit
RFDTV.com. Viewers should check their local listings to find RFD-TV in their area. For more information about the Syngenta sponsorship and to see #RootedinAg Spotlights from season one, please visit
www.syngentathrive.com.
About Syngenta
Syngenta is a leading agriculture company helping to improve global food security by enabling millions of farmers to make better use of available resources. Through world class science and innovative crop solutions, our 28,000 people in over 90 countries are working to transform how crops are grown. We are committed to rescuing land from degradation, enhancing biodiversity and revitalizing rural communities. To learn more, visit
www.syngenta.com and
www.goodgrowthplan.com. Follow us on Twitter
® at
www.twitter.com/SyngentaUS.
About FarmHer
Founded in 2013 to update the image of agriculture to include women through imagery, FarmHer has become a multi-faceted source of inspiration and connection for women in all types of agriculture. FarmHer images are shared through social and traditional media, updating the image of a farmer and rancher to include the women who have always been imperative to growing food and fiber. FarmHer is also an online community for women in agriculture – both professionals and producers – to connect women in a safe and private online environment. Additionally, FarmHer includes a clothing line that showcases who these women are and tells the world what they love. See more and follow the journey at
farmher.com.
About RFD-TV
RFD-TV is the flagship network for RMG. Launched in December 2000, RFD-TV is the nation’s first 24-hour television network featuring programming focused on the agribusiness, equine and the rural lifestyle, along with traditional country music and entertainment. RFD-TV produces six hours of live news each weekday in support of rural America and is a leading independent cable channel available in more than 50 million homes.
Media Contacts:
Wendell Calhoun
(336) 632-2649
wendell.calhoun@syngenta.com
Miriam Paulson
(919) 870-5718
mpaulson@gscommunications.com
Billy Frey
(615) 296-9357
billy@rfdtv.com
Web Resources:
Syngenta US
Thrive
Twitter
Facebook
RFD-TV
FarmHer
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