GILROY, Calif., USA — Breeders at Syngenta Flowers, LLC, part of Syngenta AG’s
Lawn & Garden unit, have been working overtime to bring not one but two “sun”-sational new varieties to home gardens this growing season — Sunfinity™ Sunflower and Obsession™ Cascade Verbena.
It took nearly 10 years to develop Sunfinity, Syngenta’s branded sunflower that offers nonstop blooming, multiple branches, and more flowers all season long. Unlike traditional sunflowers that produce one flower late in the season and then die, Sunfinity will continually bloom, with an average of 50 blooms per plant from late spring through late summer or fall.
“Sunfinity has generated enormous enthusiasm,” said Sean Valk, head of Marketing, Syngenta Flowers. “We haven’t heard this much buzz since we introduced our Calliope
® Interspecific Geranium.”
These vigorous sunflowers will grow to garden heights of 36”-48” and widths 24”-36” and are ideal for large garden spaces and patios. Sunfinity delivers value along the value chain from plug producers to brokers, growers, retailers and, particularly, consumers.
The other product is a new class of seed Verbena with a spreading and mounded habit, called Obsession Cascade. Obsession Cascade will quickly fill pots and baskets with vibrant, one-of-a-kind flower patterns. Obsession Cascade is hearty and continues to perform and flower in the garden well after many other varieties have died from disease.
“We’re pleased to bring innovation, beauty, and convenience to home gardeners,” said Scott Valentine, head of Syngenta Flowers for North America. “And we’re committed to working closely with our broker and Root and Sell customers to enhance service and drive value for the finished growers and retailers.”
Syngenta Flowers thoroughly tested and trialed these new products and acquired extensive technical knowledge on their proven performance and production. Worldwide, parent company
Syngenta invests approximately $1.3 billion annually in R&D, more than $3.5 million every day of the year.
Syngenta Flowers’ go-to-market approach has a renewed focus on its core capabilities: innovative breeding, production of high-quality products, effective marketing and providing the best technical knowledge and information in the industry. The company’s pipeline of innovative, differentiated genetics intends to create opportunities and value for its customers and retailers.
For more information about Syngenta Flowers, visit
www.SyngentaFHG.com. Join the conversation online – connect with us at
social.SyngentaUS.com.
About Syngenta
Syngenta is a leading agriculture company helping to improve global food security by enabling millions of farmers to make better use of available resources. Through world class science and innovative crop solutions, our 28,000 people in over 90 countries are working to transform how crops are grown. We are committed to rescuing land from degradation, enhancing biodiversity and revitalizing rural communities. To learn more visit
www.syngenta.com and
www.goodgrowthplan.com. Follow us on Twitter
® at
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Media Contacts:
Ann Bryan
(336) 632-2486
ann.bryan@syngenta.com
Melanie Fernandes
(408) 847-4573
melanie.fernandes@syngenta.com
Web Resources:
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Syngenta Media Portal
Syngenta U.S. Website
The Good Growth Plan
Cautionary Statement Regarding Forward-Looking Statements
This document contains forward-looking statements, which can be identified by terminology such as ‘expect’, ‘would’, ‘will’, ‘potential’, ‘plans’, ‘prospects’, ‘estimated’, ‘aiming’, ‘on track’ and similar expressions. Such statements may be subject to risks and uncertainties that could cause the actual results to differ materially from these statements. We refer you to Syngenta's publicly available filings with the U.S. Securities and Exchange Commission for information about these and other risks and uncertainties. Syngenta assumes no obligation to update forward-looking statements to reflect actual results, changed assumptions or other factors. This document does not constitute, or form part of, any offer or invitation to sell or issue, or any solicitation of any offer, to purchase or subscribe for any ordinary shares in Syngenta AG, or Syngenta ADSs, nor shall it form the basis of, or be relied on in connection with, any contract there for.
©2017 Syngenta. Calliope, Obsession, Sunfinity, and The Syngenta logo are trademarks of a Syngenta Group Company.